CLEARFORME
2019 - PRESENT
USA • UK • INDIA • PARAGUAY
ClearForMe is a tech start-up offering solutions to promote Smart Product Discovery using Ingredients. With over 100,000 ingredients in its database, their API allows online retailers and brands to tailor product recommendations by ingredients customers seek in their SKUs, creating confident product choice.
CLEARFORME
BUSINESS
START-UP
LOCATION
USA (REMOTE)
TIME
2019 - PRESENT
ROLE
PROUCT & UX/UI DESIGNER
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Lead Designer in the Database UX / UI design that initially catered 5 brands & has since grown to over 350 brands
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Designed & Animated CFM's winning pitch deck for Estée Lauder's Digital Innovation Challenge.
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Visualised CFM's winning concept for EI Business School Innovation.
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Assisted in designing key partnership pitches which led to lucrative Investor deals.
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Set-up workshops for the team.
Product Design
UX/UI
A key part of maintaining brand partnerships is sustaining innovative solutions that enhance a brand's value, which is what ClearForMe aims to do.
From widget mock-ups, to internal features and Kioni's database. ClearForMe aims to present itself as the solution provider necessary for improving customer experience & partnering brands.
Designing a Database that serves over
+1400 brands
Collaboration
Creating the database layout meant collaborating with developers in India, Feature Specialists in Ecuador and the CFM team in the USA.
Trustworthy
ClearForMe's constant refinement of its services means having to update features on the database and sometimes, its layout.
Balance
Being a lean start up meant having to manage expectations on concept features but at the same time amplifying those which were available.
Innovation
The team at ClearForMe are often afforded space to come up with innovative solutions and think outside the box.
Interactive Forms
Creating products that celebrate ClearForMe's extends far beyond presentations or design mock-ups and into more digital artefacts such as interactive PDFs.
CLEARFORME
TYPE
TECH START-UP
COMPANY SIZE
50-70 PEOPLE (US + ABROAD)
TASKS
PRODUCT DESIGN · UX/UI · MARKETING
ClearForMe is a US based start up that works with teams globally to deliver ingredient transparency for all its brands and partners. This includes working with development teams in India, Product Managers in South America and freelancers both in the US and UK.
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Rebranding Presentation Design
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Animating Promo Content
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Client Pitch Decks
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UX / UI Database Design
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Video Editing
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Animation Storyboarding
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Workshop Training
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InDesign / Powerpoint / Google Doc Design Assistance
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Working with teams across different time-zones, mainly in the US & India
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Visualising concepts
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Animating design ideas
Design Tasks & Responsibilities
Software
Several Design tools play key roles in assisting ClearForMe with its Marketing and Communications. From Content creation, to Investor pitches, Dev team mock-ups and more.