VCCP
2014
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2015
ROLE: Intern Art Director
DEPARTMENT: Creative
COMPANY SIZE: < 100
DESCRIPTION
VCCP is an international integrated communications agency, founded in 2002 on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. It stands as a challenger agency for brands and transforms the fortunes of their clients by disrupting the categories they are in.
RESPONSIBILITIES
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Landed my first published brief as an Intern Art Director at VCCP Berlin for BMW ParkNow San Francisco's Digital media.
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Worked on briefs from clients such as Nike, BMW, O2, Converse, Airbnb, Munathara, to name a few.
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Credits: Digital Creative Director, Jeremy Hoffmeister-Mac Lynn and Art Director Patrick Baumhöfer and fellow Intern Copywriter Matt Koo.
LOCATION
Berlin, Germany
TLDR
As an intern, concepted and delivered published digital media for BMW ParkNow, a major milestone achieved under senior creative guidance.
First Published Work
Prestigious Client Portfolio
Contributed to creative briefs and assets for a portfolio of global brands including Nike, Converse, Airbnb, and O2.
Executed the creative process from initial insight and concept development through to final storyboarding and pitch deck presentation.
Full-Cycle Creative Skills
3D visuals
The 3D animations created by PX Group visually emphasised the idea that BMW Park Now customers are even closer to their pre-booked destinations with their clean, lively and playful visual artistry.
Published visuals
The final results were published on banners and in local news papes, but mostly resided on ParkNow's webpage.
BEST. AGENCY. EVER.
Nothing more to add.
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Creating Promo Content
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Client Pitch Decks
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Video Editing
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Animation Storyboarding
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InDesign / Powerpoint / Design Assistance
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Visualising concepts
Tasks & Responsibilities
Software
While the role predominantly focused on creating internal and external Presentation and Marketing content, a myriad of software programmes were used to help visualise data and create content.
