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Research Partnership

2018

-

2019

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ROLE: Presentation & Marketing Designer

DEPARTMENT: Marketing 

COMPANY SIZE: < 150

DESCRIPTION

Research Partnership specialises in global custom market research and market access, as well as syndicated research with doctors and patients. The organisation also works with clients from the global pharmaceutical, med-tech, consumer health and biotech industries. 

RESPONSIBILITIES

  • Redesigning and aligning the agency's Presentation template.
     
  • Leading workshops to assist teams with keeping to the proposed guidelines.
     
  • Recorded and edited videos for both internal and external use.
     
  • Assisted in designing key partnership pitches which led to lucrative Investor deals.
     
  • Set-up workshops for the team.

LOCATION

London, United Kingdom


TLDR

Redesigned the core presentation template to unify the agency’s brand across all global research and client communications. 

Template Redesign & Alignment 

Led workshops and set up resources to guide teams in consistently applying the new brand and design guidelines. 

Training & Enablement

Created key partnership pitches and video content that directly supported securing major investor deals and client engagements.

Strategic Visual Assets

CLIENT WORK

The Creative Service department functioned as a mini-agency in how it approached clients. From designing proposals, to supporting clients with internal and external material as well as going above and beyong to customise templates, merch and even AI aided visuals.

Brand refresh

This redesign struck a delicate balance: weaving a strong, cohesive brand identity throughout every slide while creating a versatile architecture for diverse content. The new template provides a confident visual framework that boldly showcases the brand, yet is intentionally designed with dynamic layouts to hero captivating imagery, clarify complex infographics and accommodate lengthy, necessary text -all without sacrificing impact or readability.

Interactive and Animated Presentations

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

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SOCIAL MEDIA

Creating Social Media announcements for researchers presenting their findings and hosting events alongside field-experts was one of the standard Design task for the Marketing department.

Bridging the comms gap

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Hired animators were utilised when creating informative visual animations for clients. Most of the visuals created were for internal client use or practitioner training.

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In order to bring the concept to life it was necessary to sit down with Research Teams, find ways to simplify narratives and come up with easy-to-animate, yet visually appealing ideas. This could sometimes appear in the form of playing with the concept of duality, creating intersecting narratives, or simple data animation.

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Below are examples of the clients Research Partnership worked with and an animation for educational purposes.

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Health is a universal matter

This role highlighted the importance of research in healthcare and just how connected rsearchers were on a global level. This role saw our London teams working in tandem with organisations across the globe and with data that required from public awareness to governmental confidentiality. There has never been a more impressionable role that focused on the wellbeing of humanity all over the globe.

Recording and vidoe editing

Researchers would sometimes required to present their findings in short, easy-to-digest videos that summarise their work. This content would either be used as internal content for clients and their partners or promotional material for upcoming events and research findings that are made readily available to potential clients via Research Partnership.

  • Rebranding Presentation Design

  • Creating Promo Content

  • Client Pitch Decks

  •  Video Editing

  • Animation Storyboarding

  • Workshop Training

  • InDesign / Powerpoint / Design Assistance

  • Working with teams across different time-zones, mainly in the US & Singapore

  • Visualising concepts

  • Animating design ideas

Tasks & Responsibilities

Software

While the role predominantly focused on creating internal and external Presentation and Marketing content, a myriad of software programmes were used to help visualise data and create content. 

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